Apr
09
Did you ever got feeling that you should be using your abilities in Design to help someone out there? Well of course you have, and that’s call freelance, but I mean, really helping someone and having an impact on somebody’s life, not just their revenue. I know I do, which is exactly why when I found out (too late I’m afraid) about this Charity Project, I was very excited about the idea.
Project Charity:Water is a non-profit organization that helps bringing clean and safe drinking water into impoverished communities, and they just finished a campaign that included a partnership with the World Famous Saks Fifth Avenue. The idea is pretty simple: Design a E-Card, and Saks.com will sell the card and use 100% of the revenues to build wells and give people in Afrika clean drinking water.
http://www.charityis.org/designacard/
Sadly for me this past week has been crazy busy and I didn’t find out about the Charity:Water project soon enough (entry deadline was today), but I still didn’t want to let the project go unnoticed.
Jackson Pollock used to say:
It doesn’t make much difference how the paint is put on as long as something has been said. Technique is just a means of arriving at a statement.
Amen. I don’t know if that philosophy is just starting to have a stronger effect on me or what but I wish in the near future other Non-Profit Organizations imitate this type of campaigns and allow people to take action in a different way and from their own desks using nothing but their talent and a mouse to make a statement that will have a positive impact on other people.
